PURLINE

Tough by Design. Clean by Nature.

Sustainability

never looked

so good.

Why wineo flooring?

We believe flooring should do more than perform—it should make life better. That’s why we create smart, sustainable solutions that support both our customers and the planet.

With PURLINE, we’ve redefined resilient flooring using bio-based materials and eliminating harmful substances to promote healthier spaces. Our commitment to innovation, transparency, and responsible design drives us to build lasting value—for today and for future generations.

PERFORMANCE-DRIVEN

We’ve reimagined flooring to go beyond surface-level durability. By replacing petrochemicals with naturally sourced renewable materials, PURLINE integrates lasting performance into the entire product, not just the surface. This approach minimizes maintenance while ensuring reliable, long-term resilience in even the most demanding spaces.

SUSTAINABLY-FOCUSED

For us, sustainability means more than just eco-friendly materials—it’s about creating a lasting, positive impact. PURLINE uses bio-based polyurethane, eliminating harmful chemicals such as PVC, plasticizers, solvents, and chlorine, replacing them with natural materials – like castor oil and chalk. With this commitment, we ensure our products contribute positively to both indoor environments and the planet’s future.

DESIGN-CENTERED

Design and innovation are the driving forces behind our business. Thoughtful design enhances the user experience, builds brand loyalty, and fosters trust and credibility. Our approach combines decades of industry expertise with a design-centric perspective, where principles of color, contrast, and pattern are meticulously applied to create flooring visuals that are as functional as they are compelling.

Natural Ingredients - Unbeatable Performance

PURLINE consists of multiple layers that work together to create beautiful, durable, and long-lasting flooring for the most demanding commercial environments.

1. The ArmorOx™ Pro+ combines glass fiber stability and an FSC-sourced decorative layer with advanced polyurethane for an incredibly durable surface.

2. Bio-based Polyurethane is ecuran produced from plant-based oils such as castor oil and naturally occurring mineral components like chalk.

3. Integrated FleeceTEC™ backing, together with ecuran, provide sound absorption, comfort underfoot and easy installation.